1. The market economy relies on the price mechanism at heart. This is the original idea now associated with Adam Smith that an automatic allocation of goods and services will happen in each market when demand and supply are allowed to find their own equilibrium. The price mechanism is held to indicate, or signal, to producers and consumers which market is ‘up’ or ‘down.’ In the system, consumers are believed to seek to maximise their utility, and suppliers are expected to maximise their profits. The price is their incentive to do so, and their decisions inform the allocation of resources by producers. This system has been held to rest on the ideas of consumer and producer surplus (which are different from the idea of transfer earnings and economic rent, though they could explain it too.) Firms are assumed to seek maximum profit, which is the greatest gap between total costs and total revenue. Since in competitive markets firms have very little to no control over prices a...